Artificial intelligence (AI) has emerged almost overnight as a disruptive force, reshaping a host of everyday and entertainment industries. AI is driving innovation, efficiency, and transformative changes across many of these sectors. It’s changing the way brands operate and deliver their services.
Healthcare
AI has been a game-changer for the healthcare industry. AI is starting to power a host of healthcare applications, ranging from diagnostics to personalised treatment plans. Machine learning algorithms are also adopted to analyse immense volumes of datasets. This is becoming increasingly beneficial in early disease detection, providing insights for more effective treatment strategies.
Healthcare providers are also leaning on predictive analytics to anticipate potential disease outbreaks, thereby optimising their allocation of resources to protect the most vulnerable. On the whole, AI is attempting to reimagine patient outcomes, redefine the efficiency of healthcare practices and future-proof the healthcare landscape.
Retail
The retail industry is undergoing a digital transformation turbocharged by AI. The application of AI is rapidly enhancing customer experiences and driving the operational efficiencies of retailers and suppliers. Retail brands are increasingly utilising AI-driven recommendation engines that assess customer preferences and deliver personalised product suggestions to drive engagement and conversions.
AI chatbots are also helping to optimise the customer support experience, delivering around-the-clock services on purchases, returns, and basic product queries. Even inventory management is being driven by AI technology, with applications designed to improve retailers’ demand forecasting and optimise supply chains. The end goal is to create a more responsive, customer-centric retail sector.
Poker
Poker is not the first game to have been impacted by supercomputers. You only have to go back to 1996–97 for the time when IBM’s purpose-built supercomputer, Deep Blue, was conceived to try and defeat reigning world champion chess grandmaster, Garry Kasparov.
AI is having a similar effect on the world of Texas Hold’em poker, which is a game with relatively simple rules and dynamics but can take a lifetime to master. Facebook’s very own AI lab partnered with Carnegie Mellon University to build Pluribus, the AI-powered poker bot, which managed to defeat human poker pros in a multiplayer game. Pluribus has gleaned so much from this poker session that it’s being converted into a poker analytics platform, where players can review the 10,000+ hands played by the bot.
Education
The education sector is also experiencing a paradigm shift thanks to the integration of AI technologies. Adaptive learning platforms, which rely on AI algorithms, are tailoring educational content based on individual student performance, thereby optimising and refining the learning experience. These AI-driven algorithms and analytics applications can also pinpoint consistent learning patterns and identify areas for improvement, recommending targeted interventions.
A report from the Department for Education (DfE) in the UK found that a growing number of schoolteachers are utilising AI to automate tasks like preparing content for lessons and even grading essays and assignments or providing targeted feedback.
Manufacturing
Last but by no means least, AI is also reshaping the manufacturing landscape in multiple ways. It’s optimising production processes and enhancing operational efficiencies in the main. Predictive maintenance models, powered by AI applications, monitor equipment output to calculate the probability of potential failures, thereby minimising production downtime.
Robotics and automation systems with built-in AI capabilities are helping to streamline assembly lines, reduce errors, and transform productivity. AI is also redefining supply chain management for manufacturers as well as retailers, with logistics planning and inventory optimisation just as important in this sector. With AI, manufacturing is becoming not just automated but also adaptive, responding in real time to changing conditions and market demands.
Takeaway
AI will continue to change the way brands operate, based on the way service providers interact with end users and their decision-making. As AI technology continues to advance, AI applications will surely deepen their impact, unlocking new efficiencies and reshaping industries in ways we’re only starting to imagine.
Ellen Diamond, a psychology graduate from the University of Hertfordshire, has a keen interest in the fields of mental health, wellness, and lifestyle.
