User experience (UX) is the principle of developing or designing products and services that provide meaningful and relevant experiences to users. This encompasses the design of the entire process of acquiring and integrating the product, including aspects of branding, design, as well as usability and function.
In parallel to the business, e-learning technologies are also affected by the interface and use of social media or artificial intelligence through the use of chatbots or other elements of the interface. A variety of factors may affect traditional or online learning and educational achievements. These factors include learners’ motivations, the online or face-to-face interactions of learners with each other, opportunities for social learning, learners behaviour and mood, their psychological state, factors such as the reputation of the course or institution, ease of use of the apps or website, or competencies of the lecturer. Online technologies are changing the way people communicate, learn, produce, and share knowledge. Thus, the relevance of factors affecting learning achievement is also subject to change. As social media is all about creating and sharing information since it connects people at various level, it also plays in favour of increasing and decreasing factors that affect learning.
To further shed light on this, Dr Jean-Eric Pelet, a researcher from the ESCE International Business School, will host the ‘User Experience in Web 2.0 Technologies Conference‘ on Monday 19th October 2020.
Conference topics
- Incorporating Classroom Blogs in Teaching – Dennis Relojo-Howell
- Analysis of User-Experience Evaluation of French Winery Websites – Coralie Haller and Daria Plotkina
- User Experience Measurement: Recent Practice of E-Businesses with Oryina Akputu and Kingsley Attai
- Customer Experience: The New Competitive Advantage for Companies That Want Their Customer at the Center of Their Business – Ilenia Vidili
- Did AI Kill My Job?: Impacts of the Fourth Industrial Revolution in Administrative Job Positions in Portugal – Anabela Mesquita, Luciana Oliveira, and Arminda Sequeira
- UX and E-Commerce: Comparing the Best Practices in Europe, Asia, North America, South America, and Africa – Silvia Carter
- Variable Fonts From Pioneer Perspectives – Liudmila Bredikhina
Objective
This one-day virtual conference aims to provide relevant theoretical frameworks and the latest empirical research findings in the area. It will be written for professionals and academics who want to improve their understanding of the strategic role of User Experience at different levels of the information and knowledge society, that is, e-commerce and e-learning at the level of the global economy, of networks and organisations, of teams and workgroups, of information systems and, finally, e-learning and e-commerce at the level of individuals as actors in the networked environments.
Tickets can be purchased through the conference website.
